By Fred E. Basten

Now not see you later in the past, great ladies by no means wore make-up--in truth, the be aware itself used to be taboo! purely degree performers and prostitutes painted their faces. yet that was once earlier than a guy named Max issue revolutionized the concept that of attractiveness. Born in Poland in 1877, Max issue labored as a beautician and wigmaker to the Russian imperial kinfolk, the Romanovs. In 1904, a 12 months after Czar Nicholas II ordered the Jewish pogroms, Max issue fled together with his kinfolk to the USA. He first settled in St. Louis, the place he had an show on the World's reasonable, ahead of relocating to la in 1908. There he opened a store promoting cosmetics and wigs. positioned within the theater district, the shop catered to degree actors. however the start of a newfangled leisure referred to as the "movies" replaced every little thing. He designed seems to be for Joan Crawford, Bette Davis, Rita Hayworth, and Katharine Hepburn. quickly girls in all places desired to seem like their favourite glamorous stars, and Max issue was once very happy to oblige. He invented fake eyelashes, lip gloss, origin, eye shadow, the eyebrow pencil, and--every girl's friend--concealer, between different issues, and he started promoting his leading edge cosmetics to most people. the best to rouge was once obvious as an emblem of freedom from social regulations. the daddy of contemporary makeup, Max issue rather actually replaced the faces of the area and created a cosmetics empire that introduced the multibillion-dollar good looks undefined.

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It is the athleticism of the intellect, making demands which can be satisfied to the full only when there is youth and strength. After one or two promising papers, many young mathematicians who have shown signs of ability sink into that very same limbo which surrounds yesterday's sports heroes. Yet it is not bearable to contemplate a brief distinction and burgeoning of activity which is to be followed by a lifetime of boredom. If the career of a mathematician is to be anything but an anti-climactic one, he must devote this brief springtime of top creative ability to the discovery of new fields and new problems, of such richness and compelling character that he can scarcely exhaust them in his lifetime.

Nonetheless, they found a certain tolerant sympathy even if not much active co-operation from Professor H. W. Tyler, the head of the department. Professor Tyler, a small, active, bearded man, was not himself a research scholar and was originally quite content with his department as a service department: that is, as one contributing to the education of people whose real interests were in engineering fields. But, like every good administrator, he was ready to seize any opportunity for the advancement of his department, and later, when the chance for a certain research prestige came, he stood behind us.

My father was no longer sufficiently active and interested in mathematics to judge my work on its own merits. 2 The International Mathematical Congress of 1920 at Strasbourg In the present chapter as well as in those to come I shall have occasion to write about my various visits abroad. These visits represent an essential part of both my personal and my scientific life. They have not by any means been mere junkets, or which have concerned me solely for my amusement, although they have in fact been very gratifying to me.

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Max Factor by Fred E. Basten


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