By James M. Wahlen

ISBN-10: 1285190904

ISBN-13: 9781285190907

Monetary REPORTING, financial plan research, AND VALUATION, 8E is written with the basis that the person can examine financial plan research such a lot successfully by means of appearing the research on real-world businesses. Wahlen/Baginski/Bradshaw's textbook will educate clients the way to combine the options from economics, finance, company method, accounting, and different company disciplines via a special six-step technique.

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Nevertheless, it is clear that PepsiCo is not strictly a beverage company. 4. Degree of Industry Diversification. To focus and streamline the presentation of industry analysis and strategic analysis techniques, our discussion thus far has focused on PepsiCo’s beverages business. However, PepsiCo generates greater revenues and higher operating profit margins from the snack food and breakfast foods divisions than from the beverage division. 5, PepsiCo’s three foods divisions generated nearly 37% of the company’s total revenues.

Over the years, Coca-Cola and PepsiCo have expanded their beverage portfolios to encompass virtually all nonalcoholic beverages. For example, PepsiCo purchased Tropicana and Gatorade to enhance its product offerings in juices, sports drinks, and bottled water, and has joint ventures with Lipton and Starbucks to sell teas and coffees. Because of the wide range of beverage products offered by PepsiCo and Coca-Cola and because of consumer buying habits, brand loyalty, and channel availability, the threat of substitutes in the soft drink/beverage industry is low.

Degree of Geographical Diversification. 5 indicate that the PepsiCo Americas Beverages division generated 33% of the firm’s revenues during 2012. PepsiCo Europe and PepsiCo Asia, Middle East and Africa (AMEA) represented 21% and 10% of revenues, respectively. The remainder of revenues came from the three distinct foods divisions (Frito-Lay North America, Quaker Foods North America, and Latin America Foods). Note that the Europe and AMEA divisions include both beverage and food sales, so it is not possible from these disclosures to identify the exact amount of food versus beverage revenues for PepsiCo overall.

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Financial Reporting, Financial Statement Analysis and Valuation by James M. Wahlen


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